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Google Google Expands Reservation Options Beyond Restaurants To Include Events, Activities Users can now book top attractions, activities, and more, directly from Google Search, Maps, and the Assistant via Reserve with Google.

David Kaplan

By David Kaplan, Sep 25th

Analysis How Marketers Need To Build Loyalty Programs Now "Price and convenience are important" as part of a loyalty/rewards program, but "they are increasingly table stakes. More and more, consumers are looking to premium brands to provide value beyond the transaction," says Erica Richey, at ThirdLove.

David Kaplan

By David Kaplan, Sep 19th

News Harry & David Gift Giving Chain Repositions Brand From ‘Holidays To Everydays’ “While Harry & David has proudly defined holiday gift-giving for more than 80 years, we also offer an incredible array of distinctive products to help customers deliver smiles every day of the year,” says Harry & David CMO Michelle Farabaugh.

David Kaplan

By David Kaplan, Sep 5th

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