Yext
Analysis
OpenTable Booking Insights Promises To Make Reservations More Manageable For Restaurants
“The business intelligence suite offers at-a-glance dashboards showing both past performance and trend analysis which helps restaurants manage their operations, adjust their staffing schedules, and tailor their marketing efforts - all in real time," says Prasad Gune, OpenTable SVP of Product.
Analysis
OpenTable App Redesign Emphasizes ‘On-The-Go’ Consumers And Same-Day Discovery
“We reviewed data from diner reservations and saw a dramatic rise in people looking to dine immediately," says OpenTable SVP Prasad Gune. "Based on this insight, we have redesigned our app experience to cater to this trend."
Analysis
What Google Maps’ ‘Landmarking’ Of Marquee Brands Means For Local Businesses
"This is a perfect example of businesses not being able the control the user interface or the artificial intelligence of smart devices, maps and directories," says Yext's Lee Zucker. "What businesses can control are the facts these intelligent services know about your brand and its locations."
Analysis
How The Super Bowl Impacts Host City Business From Food To Financial Services
While restaurants and hotels get an expected boost, Yext examined data around SB '17 found that requests for driving directions to banks at a rate 27% higher on the Thursday and Friday before the Super Bowl than the previous week — that’s almost 2X the national average.