WPP’s Data Alliance
WPP’s Data Alliance Adopts Factual’s Location Analytics
The deal between the ad holding company and Factual shows how geo-data is about more than just "location."
By David Kaplan, Jun 17th
How Brands Can Partner With Google Assistant
By David Kaplan, Oct 2nd
Announcing Our New Venture: CMO On The Go!
By Lauryn Chamberlain, Sep 27th
IBM Watson Unveils Added AI Tools For Marketers, Including Weather-Related Ad Designs
By David Kaplan, Sep 26th