Who Should Walmart And Amazon Acquire Next?
Foursquare CEO Jeff Glueck has come up with a long list based on the location-value of brands like Warby Parker, Home Depot, Nordstrom, Ulta Beauty, and others,
By David Kaplan, Aug 23rd
The Pros And Cons Of Moving From Online To Offline
E-tailers like pioneer Warby Parker have merged the digital and the physical with great success, but there are significant challenges that come with opening brick-and-mortar stores. Here’s why the benefits outweigh them.
By Lauryn Chamberlain, Mar 8th
Online to Offline: Sundance Sets Its Sights On Award-Winning Physical Retail
The apparel e-tailer started by Sundance Film Fest creator Robert Redford looks to open 20 physical stores by 2018.
By Lauryn Chamberlain, Jan 26th
Online to Offline: Apparel E-Tailer Tuckernuck Opens DC Store
The move foreshadows the importance for all retailers to develop a seamless online to offline strategy.
By Lauryn Chamberlain, Jan 8th
The GeoMarketing Top 5 Countdown
A recap of GeoMarketing and WIWNY's Internet Week panel, Upward Mobility. Plus, our top stories this week!
By Lauryn Chamberlain, May 22nd
Warby Parker Invests $100 Million In Brick-And-Mortar Business Expansion
The popular eyeglasses retailer is betting on the fact that integrating online and offline offerings will lead to more sales than e-commerce alone.
By Lauryn Chamberlain, May 18th
How Brands Can Partner With Google Assistant
By David Kaplan, Oct 2nd
Announcing Our New Venture: CMO On The Go!
By Lauryn Chamberlain, Sep 27th
IBM Watson Unveils Added AI Tools For Marketers, Including Weather-Related Ad Designs
By David Kaplan, Sep 26th