Foursquare Location Data To Power Snapchat Geofilters
Following deals with Twitter, Uber, Pinterest, and others, Foursquare is working to establish itself as the foundation of social media platforms' geo-data go-to.
By David Kaplan, Nov 15th
10 Things You Need To Know About Online-To-Offline Marketing This Week
All the location news this week, from Snapchat's acquisition of Vurb to the impact of Google My Business' latest update.
By Lauryn Chamberlain, Aug 19th
What Snapchat’s Vurb Acquisition Says About Local Search
The Millennial-favorite app is thinking big when it comes to connecting online and offline.
By Lauryn Chamberlain, Aug 16th
How Brands Can Partner With Google Assistant
By David Kaplan, Oct 2nd
Announcing Our New Venture: CMO On The Go!
By Lauryn Chamberlain, Sep 27th
IBM Watson Unveils Added AI Tools For Marketers, Including Weather-Related Ad Designs
By David Kaplan, Sep 26th