Esri Acquires ClearTerra To Expand Location-Based Support For Unstructured Data
When you then add the ability to geo-enrich that unstructured data for artificial intelligence with a GIS, "the applications can be endless," says Esri Partner Exec Jeff Wilson.
By David Kaplan, Feb 23rd
5 Reasons Brands Need to Make Structured Data A Priority in 2018
Even as unstructured data becomes more important for artificial intelligence-based marketing, brands also need to revise their structured data strategies, says Acronym's Winston Burton.
, Nov 29th
Why Unstructured Data Matters To Brands Right Now
Unstructured data includes everything from audio, including voices and other kinds of sounds, and video, and images – and that’s not easy for a search engine to find and present, notes IBM Watson CMO Jordan Bitterman.
By David Kaplan, Nov 20th
Customers To Restaurants And Tech Companies: Please, Just Make Ordering Easier
By David Kaplan, Jul 13th
10 Things To Know About Online-To-Offline Marketing This Week
By Lauryn Chamberlain, Jul 13th
What Google Maps' Explore Feature Means For Local Search Marketing
By David Kaplan, Jul 12th