How Foursquare Helped Digital Jukebox TouchTunes Lift Bar Visits
Next on TouchTunes’ list: expanding its bartender loyalty program called Bar Rewards to over 60,000 members in 2017, says CEO Ross Honey.
By David Kaplan, Sep 18th
Foursquare Releases Its Location Discovery SDK To Brands
Foursquare is licensing its Pilgrim SDK to brand partners such as Capital One and Retale, who will now be able to directly ping consumers with place-based recommendations.
By David Kaplan, Mar 1st
Lord & Taylor Rolls Out Beacons To All Its Stores
Following a successful test trial of Swirl’s beacons, the department store chain is bringing the technology to all 50 of its locations.
By Nicole Spector, Nov 19th
How Brands Can Partner With Google Assistant
By David Kaplan, Oct 2nd
Announcing Our New Venture: CMO On The Go!
By Lauryn Chamberlain, Sep 27th
IBM Watson Unveils Added AI Tools For Marketers, Including Weather-Related Ad Designs
By David Kaplan, Sep 26th