SMBs Love Social Media, But That Love Still Doesn’t Include Social Ads
80 percent of SMBs are on social media regularly, but they view it as a ‘free’ source of leads.
By Daniel Parisi, Feb 17th
Google: Mobile Searches Officially Surpass Desktop Searches Worldwide
The milestone comes on the heels of other mobile search moves, including an indexing of app content into Google’s mobile search results.
By Daniel Parisi, Oct 14th
Independent Optometrists Fall Behind Larger Chains In Digital Presence
But they may make up for it by making greater use of location data, says Buzzboard.
By Daniel Parisi, Aug 6th
Square’s Dashboard Puts Analytics In Business Owners’ Pockets
The retail payments platform continues to expand its omnichannel management tools by giving ‘managers on-the-go’ more flexibility to run their business.
By Daniel Parisi, Jul 21st
‘Uberfication’ Of Everything Means Good Things For SMBs, Local Economy
The local on-demand economy is all about technology, urbanization, and millennials, BIA/Kelsey finds — and opportunities abound.
By Lauryn Chamberlain, May 11th
How Does A Small Specialty Shop Survive In The Big City?
Teresa Soroka, a finance vet and the owner of NYC specialty boutique Amé Amé discusses how location and location-based advertising does — and doesn’t — work for her business.
By Nicole Spector, Aug 28th
How Brands Can Partner With Google Assistant
By David Kaplan, Oct 2nd
Announcing Our New Venture: CMO On The Go!
By Lauryn Chamberlain, Sep 27th
IBM Watson Unveils Added AI Tools For Marketers, Including Weather-Related Ad Designs
By David Kaplan, Sep 26th