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Analysis How Restaurants Can Take Better Advantage Of ‘Intelligent Search’ “We launched Yext For Food because the methods that consumers are searching for food is actually way ahead of the ways that they're finding any other type of brick-and-mortar, local business,” says Yext’s Lee Zucker. David Kaplan By David Kaplan, Oct 25th
Analysis Salesforce Expands ‘Smart Search’ Program For Retailers "We’re moving customers from the search box to checkout quicker using best practices for keyword hypernyms and synonyms,” said Grace Edinger Manager, Digital Product at Kiehl’s.  David Kaplan By David Kaplan, Oct 18th
Analysis What’s Driving The Growth Of Connected Health Devices? Health and wellness apps are used by more than 40 percent of consumers in the U.S., and that number is steadily rising, says Parks Associates' Harry Wang.  David Kaplan By David Kaplan, Jul 19th
Analysis What The West Elm Pinterest Style Finder Means For The Future Of Retail "The goal is to look at how users are interacting with the brand and figure out ways in which technology can make it even easier for customers to discover and purchase products that they love," says Luke Chatelain, VP of Innovation, West Elm.  David Kaplan By David Kaplan, Jul 11th
Analysis How Google Maps’ Menu Listings Will Change The Way Restaurants Are Found Google My Business’ restaurant clients will be able to attract customers who are searching for food items even when they’re not looking for a specific brand.  David Kaplan By David Kaplan, May 15th
Analysis The ‘Internet of Health Things’ To Be Worth $163 billion By 2020 The way patients find and engage with healthcare providers is undergoing vast change with artificial intelligence and smart search at the center.  David Kaplan By David Kaplan, Apr 21st
Featured News
How Brands Can Partner With Google Assistant
By David Kaplan, Oct 2nd
Announcing Our New Venture: CMO On The Go!
By Lauryn Chamberlain, Sep 27th
IBM Watson Unveils Added AI Tools For Marketers, Including Weather-Related Ad Designs
By David Kaplan, Sep 26th
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