Retail
Analysis CPG And Alexa: Audio Packaging On The Voice Shelf “Over 40 percent of smart speakers live in kitchens and while parents and families are early adopters of voice, cereal brands are sleeping on a major opportunity,” says Dexter Garcia, co-founder and CSO of Audio UX. David Kaplan By Dexter Garcia, Aug 16th
Analysis What Retailers Can Learn from ‘Black Friday in July’ Amazon's special discount period, Prime Day, has some lessons for retailers preparing for the actual Black Friday this year, writes Gravy Analytics' Jeff White. Jeff White By , Aug 15th
Retail Back To School Spending Set To Reach $26.5 Billion This Year The shopping season is now in full swing, with 71 percent of back to school expenditures set to occur by September 10. Here's how retailers can take advantage. Lauryn Chamberlain By Lauryn Chamberlain, Jul 31st
Analysis How LEGO’s Amazon Skill Duplo Represents Creative Building Blocks For Retailers "Audio is one of those other senses that can be activated when parents and their children build things with a Lego set, and it's completely uninterrupted and complementary to the building experience," said LEGO's James Poulter at the Voice Summit. David Kaplan By David Kaplan, Jul 26th
Analysis Pinterest Shows Retailers How To Reach Back-To-School Shoppers "Instead of finding an item in-store and then purchasing it later, Pinterest users are discovering inspiration online and then tracking down items later, often in physical stores," says Head of Insights Naomi Grewal. David Kaplan By David Kaplan, Jul 19th
Analysis Amazon Says Prime Day Spreads Success To SMBs Globally Worldwide, purchases from SMBs via Amazon exceeded more than $1 Billion during the Prime Day period, the e-tail giant says. David Kaplan By David Kaplan, Jul 18th
Analysis Amazon Prime Day: Major Retail Poised For A Slowdown Even as Amazon expands its own use of physical storefronts, the Prime Day discounts it presents continue to represent a challenge to retail brands, says Foursquare's Sarah Spagnolo. David Kaplan By David Kaplan, Jul 16th
News 10 Things To Know About Online-To-Offline Marketing This Week Our top stories and links from around the web this week, from surviving the 'retail apocalypse' to what Google Maps' new explore feature means for marketers. Lauryn Chamberlain By Lauryn Chamberlain, Jul 13th
Analysis Surviving the Retail Apocalypse Foursquare’s how-to guide for designing the Mall of the Future. Felix Puetsch, Mike Schoppmann By , , Jul 5th
Analysis Amazon Prime Day Set For July 16 — What Does It Mean For Retail? Despite Amazon’s own success with Prime Day, competing retailers and brands selling on Amazon are also finding ways to capitalize during this emerging shopping event and beyond, says eMarketer. David Kaplan By David Kaplan, Jul 3rd
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Featured News
Location Data Shows The Challenge Tesla Faces In Broadening Its Appeal Beyond Luxury
By David Kaplan, Aug 9th
What Amazon Alexa's 'Answer Update' Means For Marketers
By Lauryn Chamberlain, Aug 9th
Assigned Seating: OpenTable Lets Reservationists Choose Specific Locations Within Restaurants
By David Kaplan, Aug 8th