QSRs Archives |

QSRs

Analysis Will ‘IHOb’ Publicity Stunt Expand IHOP Visits Beyond Breakfast? "Let's be truthful, the general public wasn't talking about IHOP, but now they are," says ShopAdvisor's Bill McLaughlin. "It's interesting that they are still revealing details in pieces to keep the interest up."

David Kaplan

By David Kaplan, Jun 12th

Analysis Can Uber Make Burger-Delivery-By-Drone A Real Thing? If it sounds too 'sci-fi,' consider Delivery Econ 101: 'As off-premise dining grows across the country, it becomes less economical for a delivery driver to spend 20+ minutes making a delivery for a $10 burger and fries," says Yext's Lee Zucker.

David Kaplan

By David Kaplan, May 15th

Analysis What Google Maps’ ‘Landmarking’ Of Marquee Brands Means For Local Businesses "This is a perfect example of businesses not being able the control the user interface or the artificial intelligence of smart devices, maps and directories," says Yext's Lee Zucker. "What businesses can control are the facts these intelligent services know about your brand and its locations."

David Kaplan

By David Kaplan, Apr 27th

Analysis Kung Fu Tea Infuses Location Loyalty With Fan Competition For Black Belts And Beverages Kung Fu Tea’s Refer-A-Friend program pulls in 12x more registrants than the average industry referral program, leading to an ROI of 288 percent, says KFT Marketing Manager Mai Shi.

David Kaplan

By David Kaplan, Apr 26th

Analysis Dunkin’ Donuts Gives Mobile Ordering A Voice Within Google Assistant “We are focused on leveraging the most innovative, relevant technologies to make accessing our mobile ordering platform as easy as possible,” says Dunkin' Donuts VP Sherrill Kaplan.

David Kaplan

By David Kaplan, Mar 15th

Analysis How Starbucks’ 20,000 Square Foot Innovation Center Will Bring New Tech To Its 27,000 Locations "None of us are shopping the same way we were three years ago, so, what we're really trying to solve is the 'pace of innovation,'" says Starbucks' Brent Cashell, speaking in Austin this past weekend.

David Kaplan

By David Kaplan, Mar 12th

Analysis Local Restaurant Landscape Shifts As Celeb Chef Hotspots, Independents See Reviews Rise Entrepreneurs are investing in opening businesses throughout the southeast and southwest, buoyed by booming populations and economies,” Yelp data science editor Carl Bialiks

David Kaplan

By David Kaplan, Feb 7th

Analysis Fast Food Ratings: ABC Is The Top Network For QSR Visitors 'Visitors to top five fast food restaurants watch roughly 12 percent more TV than the general population,' says NinthDecimal's Sable Mi.

David Kaplan

By David Kaplan, Jan 29th

News Dunkin’ Donuts Goes Back To Its Local Roots For ‘Next Gen’ On-Demand Store Model “The launch of our next generation concept store marks one of the most important moments in Dunkin’ Donuts’ growth as an on-the-go, beverage-led brand,” says President Dave Hoffmann.

David Kaplan

By David Kaplan, Jan 16th

Analysis Would Google’s Sale Of Zagat Have Any Impact On Restaurant Reviews? The role of reviews has changed dramatically for local businesses since Google bought Zagat in 2011. And so has Google's ability to manage brands' offline digital presence.

David Kaplan

By David Kaplan, Jan 3rd

Load More

Featured News