For Valentine’s Day, 1-800-Flowers Enlists Alexa, Okay Google, And Facebook Chatbots To Play Cupid
The florist chain is using virtual assistants -- and an Apple Pay discount -- to go "beyond the wow," says Tom Hartnett, President, 1-800-Flowers Digital.
By David Kaplan, Feb 8th
How Panera Bread Is Turning ‘Fast Casual’ Into ‘Rapid Casual’
“We now have delivery at about 54 percent of our cafes,” says Panera Bread CEO Blaine Hurst. “And we're rolling it out aggressively -- all without taking phone calls.”
By David Kaplan, Jan 18th
1-800-Flowers CEO Chris McCann At NRF: Voice Is The UI Of The Future
And that voice activated future should be fully realized within 18 months, McCann said during a panel discussion at the NRF Big Show.
By David Kaplan, Jan 17th
Apple’s Jennifer Bailey Retail Appeal: Business Chat Plus Apple Pay Equals Engagement
Apple is still preparing to roll out Business Chat with retail partners like Lowe's as mobile is expected to be the largest e-commerce channel in 2021 in the U.S., Bailey told NRF Big Show attendees.
By David Kaplan, Jan 16th
How Brands Can Partner With Google Assistant
By David Kaplan, Oct 2nd
Announcing Our New Venture: CMO On The Go!
By Lauryn Chamberlain, Sep 27th
IBM Watson Unveils Added AI Tools For Marketers, Including Weather-Related Ad Designs
By David Kaplan, Sep 26th