Why Google’s Nearby Could Erase A Major Hurdle For Beacon Use
The feature, available only for Google Android devices, promotes beacon discovery — all without the need to pre-install a branded app.
By David Kaplan, Jun 13th
How Brands Can Partner With Google Assistant
By David Kaplan, Oct 2nd
Announcing Our New Venture: CMO On The Go!
By Lauryn Chamberlain, Sep 27th
IBM Watson Unveils Added AI Tools For Marketers, Including Weather-Related Ad Designs
By David Kaplan, Sep 26th