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Consumers Trust Search Engines Over Friends, Brands When It Comes To Finding New Products
The rise of intelligent search has major implications for local businesses.
By Lauryn Chamberlain, Jun 7th
Analysis
The 50 States Of Google: What’s The Search Giant’s Economic Impact On US Business?
Across the U.S., Google says its search and ad programs helped drive $165 billion in economic activity in 2015.
By David Kaplan, May 26th
Analysis
Kenshoo’s Campaign Mirroring Helps Bridge National-Local Search Ad Divide
It doesn’t hurt that the number of ‘near me’ search ads appears to be rising as well, says Kenshoo’s Nate Young.
By David Kaplan, Mar 29th
Google
With New Search Update, Google Makes Mobile Matter More Than Ever
Being ‘mobile-friendly’ will have a greater impact on discovery beginning in May — with in-store sales hanging in the balance.
By Lauryn Chamberlain, Mar 16th
Featured News
How Brands Can Partner With Google Assistant
By David Kaplan, Oct 2nd
Announcing Our New Venture: CMO On The Go!
By Lauryn Chamberlain, Sep 27th
IBM Watson Unveils Added AI Tools For Marketers, Including Weather-Related Ad Designs
By David Kaplan, Sep 26th