Think With Google: 81 Percent Of Mobile Searches Are For ‘Immediate Information’
When consumers search on their smartphones, it’s generally because they want to take an action. Here’s how businesses can capitalize.
By Lauryn Chamberlain, Jul 18th
How Can Retailers Get Ready For Back To School Shopping?
After a dismal holiday season for major stores, back to school sales could help turn things around — with the right omnichannel strategy, says eMarketer.
By David Kaplan, Jul 8th
Google: Mobile Searches Officially Surpass Desktop Searches Worldwide
The milestone comes on the heels of other mobile search moves, including an indexing of app content into Google’s mobile search results.
By Daniel Parisi, Oct 14th
How Brands Can Partner With Google Assistant
By David Kaplan, Oct 2nd
Announcing Our New Venture: CMO On The Go!
By Lauryn Chamberlain, Sep 27th
IBM Watson Unveils Added AI Tools For Marketers, Including Weather-Related Ad Designs
By David Kaplan, Sep 26th