Mobile Beacons Bring Customer Engagement On The Road
Consumers will be able to opt in to receive content from advertisers when the mobile beacons pass them.
By Daniel Parisi, Aug 18th
Wrapify Turns Cars Into Moving Billboards, Signs Up Petco For A Spin
‘Drive-by-advertising’ could spur on-the-go consumers to visit retail locations. The pet supplies retailer is among the first major chains to share a ride.
By Daniel Parisi, Aug 11th
How Brands Can Partner With Google Assistant
By David Kaplan, Oct 2nd
Announcing Our New Venture: CMO On The Go!
By Lauryn Chamberlain, Sep 27th
IBM Watson Unveils Added AI Tools For Marketers, Including Weather-Related Ad Designs
By David Kaplan, Sep 26th