GeoMarketing by Yext
  • Analysis
  • Technology
  • Retail
  • Google
  • Geo 101
  • About Us
  • Contribute
Search
close
Mobile ad spend
Analysis Where Is My Money Going? Examining the Problem of Bad Location Data Approximately 59 percent of location data is inaccurate, writes Placecast CEO Alistair Goodman — but that doesn't mean all targeting hope is lost. Lauryn Chamberlain By Alistair Goodman, Aug 22nd
Analysis Beyond Mobile Ad Spend: Near Uses Location Data To Help Brands Plan Offline Marketing The Singapore-based company's Allspark platform gives marketers a glimpse into where customers are spending their time — which allows for improved targeting both on and offline.  Lauryn Chamberlain By Lauryn Chamberlain, Jun 14th
News Mobile Web To Be Valued At $850 Bil By 2018 Projections indicate that the mobile internet will be worth more than Apple — and the rise in location ad spend is a big part of that.  Lauryn Chamberlain By Lauryn Chamberlain, May 27th
Featured News
How Brands Can Partner With Google Assistant
By David Kaplan, Oct 2nd
Announcing Our New Venture: CMO On The Go!
By Lauryn Chamberlain, Sep 27th
IBM Watson Unveils Added AI Tools For Marketers, Including Weather-Related Ad Designs
By David Kaplan, Sep 26th
  • About
  • |
  • Brand
  • |
  • Terms of Use
  • |
  • Privacy Policy
  • GeoMarketing
    1 Madison Ave New York NY 10010
  • Copyright © 2016 GeoMarketing