Microsoft
Analysis
Microsoft Releases’ Healthbot’ Virtual Assistant For Hospitals
"The health bot allows us to leverage technology to meet consumers where they are; online, mobile, chat, text, and to help them navigate the complexity of healthcare,” said Jamey Shiels, VP, Digital Experience at Aurora Healh Care, which is one of pilot partners.

Analysis
Why Brands Still Need Bing As Apple Switches Siri And Spotlight Search To Google
"If you're not focusing on ranking well on Bing, you lose traffic while exposing yourself to too much dependence on Google," says Yext's Duane Forrester. "That’s dangerous, as when Google shifts its algorithm, you could be crushed."
