Fashion Tradeshow Discovers Beacons’ ‘MAGIC’
UBM Advanstar’s MAGIC introduced proximity marketing to connect nearly 4,000 designer brands and 60,000 buyers during its August 2014 Las Vegas tradeshow.
By David Kaplan, Mar 25th
How Brands Can Partner With Google Assistant
By David Kaplan, Oct 2nd
Announcing Our New Venture: CMO On The Go!
By Lauryn Chamberlain, Sep 27th
IBM Watson Unveils Added AI Tools For Marketers, Including Weather-Related Ad Designs
By David Kaplan, Sep 26th