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Analysis Google My Business Just Made Online Discovery Easier For 2.5 Million ‘Veteran-Led’ Brick-And-Mortar Businesses "If your business is owned, led, or founded by a veteran, you can enable this 'Veteran-Led' attribute through Google My Business, and it will appear on your Google listing alongside other details like 'Has Wifi' or 'Outdoor Seating,'" says Google Data Scientist Sean O’Keefe.

David Kaplan

By David Kaplan, Aug 28th

News Yext Launches Integration With Amazon Alexa As a result, businesses can now feed their digital knowledge directly to Alexa — a big step in an increasingly voice-first world.

Lauryn Chamberlain

By Lauryn Chamberlain, Jul 25th

Google Google My Business Update Promises Agencies More Ease In Managing Multiple Locations All registered agencies can now manage thousands of locations within a single Organization Account with fast performance—you’re no longer limited to 100 locations per account, says Google My Business.

David Kaplan

By David Kaplan, Jun 6th

Analysis How To Optimize Your Google My Business Listing: Using GMB Features to Beat Competitors The more you use GMB's features to promote your business, the more likely it is you will engage potential customers — and that your business will show up in search rankings, writes Steady Demand's Ben Fisher.

By Ben Fisher, Apr 11th

Analysis Three Ways Marketers Can Prepare for the Voice-Connected Consumer Marketers need to transition their brand from "voice-friendly" to "voice-focused," writes Collin Holmes.

By Collin Holmes, Mar 20th

News 10 Things To Know About Online-To-Offline Marketing This Week All the location news this week, from Pandora's integration with Sonos to how Bloomingdale's is improving its rankings for unbranded searches.

Lauryn Chamberlain

By Lauryn Chamberlain, Nov 17th

Analysis Hilton’s Melissa Walner: To Rank In Voice Search Results, Craft Content That Answers Specific Questions Brands must start by understanding not just what their customers are searching for, but the intent behind their queries, Walner said.

Lauryn Chamberlain

By Lauryn Chamberlain, Nov 6th

Analysis 75 Percent Of Consumers Plan To Shop Local For The Holidays But local SMBs will have to capture shoppers' attention via digital means in order to benefit.

Lauryn Chamberlain

By Lauryn Chamberlain, Sep 19th

Google Think With Google: In Searches, “Near Me” Is Now Implied The search volume for local places continues to grow — but explicitly stated "near me" requests are on the decline. Here's why.

Lauryn Chamberlain

By Lauryn Chamberlain, Aug 15th

News Consumers Trust Search Engines Over Friends, Brands When It Comes To Finding New Products The rise of intelligent search has major implications for local businesses.

Lauryn Chamberlain

By Lauryn Chamberlain, Jun 7th

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