What Do People Use Smart Speakers For?
Among over two dozen use cases, just 13 percent of smart speaker owners use their smart speakers to find a local business, according to an NPR survey.
By David Kaplan, Aug 7th
Amazon’s Alexa Gets Visual With Echo Show: What Does It Mean For Brands?
Parks Associates' Dina Abdelrazik on what the Amazon Echo Show's touchscreen and video adds to the voice-activated intelligent assistant Alexa.
By David Kaplan, May 10th
Voice-Activated Connected Device Usage Jumps 130 Percent This Year
Amazon's Echo speaker commands 70 percent of the voice-activated connected intelligence market, says eMarketer. But the demand is only starting.
By David Kaplan, May 8th
Birchbox CEO Katia Beauchamp: Voice Is Set To ‘Massively Change’ Discovery
From the rise of voice search to advancement in photo recognition, there will be big changes in the beauty industry — and beyond.
By Lauryn Chamberlain, May 1st
Birchbox CEO Katia Beauchamp: We Can Provide A Better Experience By Adding Physical Stores
The online beauty giant recently opened its first store in New York. At Retail Week, CEO and co-founder Katia Beauchamp explained why.
By Lauryn Chamberlain, Mar 13th
How Brands Can Partner With Google Assistant
By David Kaplan, Oct 2nd
Announcing Our New Venture: CMO On The Go!
By Lauryn Chamberlain, Sep 27th
IBM Watson Unveils Added AI Tools For Marketers, Including Weather-Related Ad Designs
By David Kaplan, Sep 26th