How Brands Can Navigate Millennials’ Shifting Loyalty To Facebook, Instagram, Snapchat
Facebook use is falling among Millennials. And that's a challenge for social media marketers, says Eyeview CMO Jeff Fagel.
By David Kaplan, Aug 29th
Cofactor’s Fagel In As Eyeview’s CMO, Discusses How Video Can Drive Store Visits
Fagel, who has held digital exec posts at PepsiCo, Sears Holdings, and Gannett explains his approach to 'outcome-based video advertising' for national businesses.
By David Kaplan, Jul 8th
The GeoMarketing Top 5 Countdown
Catch up on this week's most popular stories about Anthropologie, Papa John's, and geo-data quality.
, Aug 22nd
Facebook Dominates Digital When It Comes To Igniting In-Store Sales
A report by Gannett's G/O Digital finds that Twitter, Pinterest, and even Google are lagging behind the social network in engaging small-biz consumers.
By David Kaplan, Aug 20th
How Brands Can Partner With Google Assistant
By David Kaplan, Oct 2nd
Announcing Our New Venture: CMO On The Go!
By Lauryn Chamberlain, Sep 27th
IBM Watson Unveils Added AI Tools For Marketers, Including Weather-Related Ad Designs
By David Kaplan, Sep 26th