The Home Depot, Applebee’s Adopt xAd Cost-Per-Visit Ads
xAd's online-to-offline performance ads are being validated by location attribution platform Placed.
By David Kaplan, Mar 16th
How SEO Has Evolved At The Agency Level
For marketers, there's no 'one-size fits all' approach to SEO, nor can the disciplines associated with search be considered separate from other digital touchpoints during a campaign, says Reprise's Craig Ellis.
By David Kaplan, Dec 19th
How Brands Can Partner With Google Assistant
By David Kaplan, Oct 2nd
Announcing Our New Venture: CMO On The Go!
By Lauryn Chamberlain, Sep 27th
IBM Watson Unveils Added AI Tools For Marketers, Including Weather-Related Ad Designs
By David Kaplan, Sep 26th