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iOS 9

Uncategorized Despite Deep Linking’s Rise, Search Is Still Set To Lose SMBs To Social Spending App usage — coupled with greater outreach from Facebook, Pinterest, and Twitter — is driving local business marketing to native advertising formats.

David Kaplan

By David Kaplan, Oct 12th

Technology Google Search Expands Indexing To iOS 9 Apps With Deep Links As the ‘proxy war’ between Google and Apple continues, the search giant strategizes to bring the web and mobile closer together.

Lauryn Chamberlain

By Lauryn Chamberlain, Oct 12th

Technology Postmates’ iOS 9 Update Lets Users Reorder From Spotlight Search The on-demand app is further simplifying the ‘uberfication of everything,’ enabling users to search a restaurant or an item on their iPhone for a seamless reorder.

Lauryn Chamberlain

By Lauryn Chamberlain, Oct 9th

News Apple Buys Mapsense, As Digital Mapping Service Consolidation Heats Up The two-year-old startup is the latest addition to the Apple Maps team, just in time for the IOS 9 integration.

David Kaplan

By David Kaplan, Sep 16th

Analysis As Apple Officially Rolls Out iOS 9, Its Screens Look Better Inside And Out Bridging the gap between mobile web and apps is one aspect of Apple’s updates, along with mapping services that keep getting better.

David Kaplan

By David Kaplan, Sep 9th

Analysis The Mobile Web May ‘Suck’ For Advertisers And Users, But Apps Face Challenges Too Still, the adoption of mobile deep linking to make apps more searchable seems like yet another reason to dismiss the mobile web.

David Kaplan

By David Kaplan, Jul 26th

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