U.S. Consumers Use Voice-Activated Tech More Than The Rest Of The World
49 percent of U.S. consumers use their voice assistants on a weekly basis, compared with 31 percent of global respondents, according to a joint JWT, Mindshare, Innovation Group study.
By David Kaplan, Jun 29th
IoT 2016: Brands Move From Smart Experiments To Seamless Experiences
Everything from smartwatches to ‘smart fridges’ should to be able to preempt a user’s next move, says JWT’s Creative Innovation Director.
By Lauryn Chamberlain, Dec 14th
How Brands Can Partner With Google Assistant
By David Kaplan, Oct 2nd
Announcing Our New Venture: CMO On The Go!
By Lauryn Chamberlain, Sep 27th
IBM Watson Unveils Added AI Tools For Marketers, Including Weather-Related Ad Designs
By David Kaplan, Sep 26th