The Omnichannel Challenge: When It Comes To ‘Click-And-Collect,’ US Retail Lags
Not only are US retailers lagging with click and collect, they haven’t done a good job of advertising those offerings, says eMarketer.
By David Kaplan, Oct 6th
The Brand Advantage Over Amazon? Individual Customer Relationships
'Amazon is an expert at tying into 'easy' culture — but not loyalty culture,' says Sitecore's Joe Henriques.
By Lauryn Chamberlain, Oct 5th
Amazon To Open Its First Fulfillment Center In New York To Expand Faster Delivery
The move comes as Amazon expands its Instant Pickup and Whole Foods integration.
By David Kaplan, Sep 6th
Amazon Adds ‘Instant Pickup’ Points To Brick-And-Mortars
At designated locations on five college campuses, shoppers can retrieve 'fast-selling' items in minutes. Here's what that means for retailers.
By Lauryn Chamberlain, Aug 16th
In time For Holiday Crush, Target Promises Improved In-Store Pickup
Target's online order/in-store pick up will be emphasized at 325 U.S. stores; as for the vow: 90 percent of purchaeses will be ready for pickup at the store within an hour (up from 85 percent last year).
By David Kaplan, Nov 17th
Target’s Click-And Mortar: One Quarter Online Sales Will Be Fulfilled In-Store
Target continues to add ‘omnichannel’ features in a bid to impress investors — and shoppers — in time for the crucial holiday season.
By Daniel Parisi, Nov 16th
How Brands Can Partner With Google Assistant
By David Kaplan, Oct 2nd
Announcing Our New Venture: CMO On The Go!
By Lauryn Chamberlain, Sep 27th
IBM Watson Unveils Added AI Tools For Marketers, Including Weather-Related Ad Designs
By David Kaplan, Sep 26th