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Retail 76 Percent Of Consumers Prefer In-Store To Online For Their Holiday Shopping Needs But 32 percent say they need better in-store customer service — meaning that retailers need to raise the bar on attentiveness and personalized experiences. Lauryn Chamberlain By Lauryn Chamberlain, Dec 18th
Uncategorized GeoMinds: Three Online Hacks That Can Create In-Store Conversions There's no need to online vs. offline for brick-and-mortar businesses. Formstack's Chris Lucas shows how to avoid retail channel conflict.  Chris C. Lucas By Chris C. Lucas, Aug 3rd
News Closing The Knowledge Gap Between Customer And Sales Associate RetailNext VP of Retail Consulting Shelley E. Kohan prescribes encouraging mobile use in-store to cure divide between customer and store.  Daniel Parisi By Daniel Parisi, Jun 21st
Uncategorized The GeoMarketing Top 5 Countdown Most consumers expect in-store offers on their mobile devices. The problem is most retailers are struggling to meet that demand.  David Kaplan By David Kaplan, Apr 10th
Uncategorized Shazam Moves Beyond Music Discovery With ‘Retail Recognition’ The audio recognition app expands deeper into the physical world, allowing users to scan pasta sauce jars for recipes, Blu-Ray cases for movie soundtracks — and beyond.  Lauryn Chamberlain By Lauryn Chamberlain, Mar 19th
News NRF 2015: Making In-Store Experience Count With 90% of retail purchases still taking place at physical locations, Alison Embrey Medina’s breakout session focused on how brick-and-mortars can optimize their offerings.  Lauryn Chamberlain By Lauryn Chamberlain, Jan 14th
News Must Have Black Friday Item: In-Store Apps? Mobile shopping app platform GPShopper found that more than 10 percent of its client app usage occurred in-store.  Nicole Spector By Nicole Spector, Dec 10th
Featured News
How Brands Can Partner With Google Assistant
By David Kaplan, Oct 2nd
Announcing Our New Venture: CMO On The Go!
By Lauryn Chamberlain, Sep 27th
IBM Watson Unveils Added AI Tools For Marketers, Including Weather-Related Ad Designs
By David Kaplan, Sep 26th
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