GeoMinds: Hillary & Trump, Here’s How You Should Run Your Mobile Campaign
Political ads when targeted to consumers' mobile devices require vastly different strategies compared to national and local TV. Retailers take note, says Thinknear's Kristine Lyng.
By Kristine Lyng, Aug 17th
U.S. Bank, BlueSoho Launch Location-based App With Content Marketing Features
The app is part of an effort to personalize the bank’s image and connect it to its customers’ digital and physical experiences.
By Daniel Parisi, Jul 16th
The GeoMarketing Top 5 Countdown
Mobile coupon users will reach 97.4 million this year, according to a new eMarketer report. Plus, our top stories this week!
By Lauryn Chamberlain, May 15th
Vizalytics Helps ‘Mind Your Business’
The tech company is offering local businesses a “moment-by-moment, real-time” view of what’s happening on the streets around them with its Mind My Business mobile platform.
By Lauryn Chamberlain, Nov 12th
Customers To Restaurants And Tech Companies: Please, Just Make Ordering Easier
By David Kaplan, Jul 13th
10 Things To Know About Online-To-Offline Marketing This Week
By Lauryn Chamberlain, Jul 13th
What Google Maps' Explore Feature Means For Local Search Marketing
By David Kaplan, Jul 12th