holiday shopping
Analysis
What Insights Do Retailers Need To Boost Foot Traffic Over The 4th of July Holiday
Whether selling lifestyle products, fireworks, cars or gardening services, there are always opportunities to make offers to customers for things hadn't planned to purchase -- especially when they're taking a holiday break, writes Near's Smriti Kataria.

Analysis
What Do Brick-And-Mortar Stores Face From Digital’s Role In Black Friday And Cyber Monday Shopping?
The biggest shopping weekend of the year has passed and retailers' omnichannel strategies will be put to the test this holiday season like never before, data from Shopify, Adobe, and others show.
