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Analysis What’s It Like To Shop At Amazon Go? Rather than offering a direct model for retail and groceries, Amazon Go offers a look at what the convenience store of the future might look like. David Kaplan By David Kaplan, Apr 6th
Analysis Hershey’s KRAVE Jerky Used Location Targeting To Raise Awareness, Sales – Can Other CPGs Do The Same? " KRAVE is a fantastic example of a brand that truly understands its customers, and is leveraging the latest and greatest tools to connect with them when they're most interested," says Cameron V. Peebles, CMO, inMarket.  David Kaplan By David Kaplan, Mar 30th
Analysis What Do Grocers Need To Know About Whole Foods Shoppers? “Rival grocers can use these insights to better inform their targeting strategies, with the goal of reaching those more likely to shop at a Whole Foods," says Factual's Ocean Fine.  David Kaplan By David Kaplan, Mar 29th
Analysis Wisconsin Startup Points The Way For Grocers To Challenge Amazon/Whole Foods Onslaught White label on-demand delivery app platform GrocerKey is expanding its omnichannel offerings to help local brands like Woodman's Markets compete in the changing supermarket landscape.  David Kaplan By David Kaplan, Jun 22nd
News Kroger Expands Online Shop/Offline Pickup Options At A Dozen Cincinnati Locations ClickList lets grocery shoppers select items on their PCs and smartphones that can be picked up in the parking lot.  David Kaplan By David Kaplan, Jan 27th
Featured News
How Brands Can Partner With Google Assistant
By David Kaplan, Oct 2nd
Announcing Our New Venture: CMO On The Go!
By Lauryn Chamberlain, Sep 27th
IBM Watson Unveils Added AI Tools For Marketers, Including Weather-Related Ad Designs
By David Kaplan, Sep 26th
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