10 Things You Need To Know About Online-To-Offline Marketing This Week
All the location news this week, from Microsoft's latest AI acquisition to the hazards of 'over-targeting.'
By Lauryn Chamberlain, Aug 26th
Digital Media Specialist Gamut Warns Against The Hazards Of ‘Over-Targeting’
Don't pre-suppose your target audience, advises Rachel Clayton, Gamut's VP of insights and analytics.
By Lauryn Chamberlain, Aug 24th
World Cup Search Stats Show Why Unbranded Search Matters For Marketers
By Lauryn Chamberlain, Jul 19th
Pinterest Shows Retailers How To Reach Back-To-School Shoppers
By David Kaplan, Jul 19th
How 7-Eleven Drove A 51 Percent Increase in Foot Traffic on 7/11
By Lauryn Chamberlain, Jul 18th