SMB Growth In 2016: Digital Marketing Will Make The Difference
Local businesses’ prospects are good as they embrace social media platforms, consumer review sites, and SEO, says Yelp.
By Lauryn Chamberlain, Dec 16th
SMBs Are Increasing Digital Spending, But Need Help Measuring ROI
91 percent of SMBs will maintain or increase their marketing budgets this year — and they’re looking to providers to manage their digital media efforts.
By Lauryn Chamberlain, Jun 29th
Social Media Management Is A Low Priority For SMBs Trying Out Marketing Automation
Contact management, email marketing, and lead tracking are the main things these first-time buyers of marketing automation systems want.
By Lauryn Chamberlain, Apr 21st
Nearly Half Of All Local Media Sellers Are Diluting Their Digital Ad Revenue
Borrell Associates continues to make the case for digital-only sales specialists.
By David Kaplan, Jan 7th
How Brands Can Partner With Google Assistant
By David Kaplan, Oct 2nd
Announcing Our New Venture: CMO On The Go!
By Lauryn Chamberlain, Sep 27th
IBM Watson Unveils Added AI Tools For Marketers, Including Weather-Related Ad Designs
By David Kaplan, Sep 26th