Mastercard Taps Mapping Data Visualizer Carto To Power Retail Partners’ Location Insights
Mastercard and and Carto have developed a packaged mapping solution to inform retail and real estate decision-makers on Site Selection, Property Valuation and Marketing and Urban Planning.
By David Kaplan, May 25th
CartoDB Buys Nutiteq To Expand Geo-Data Visualization Tools
The great mapping tech consolidation continues as marketers’ demand for actionable analysis of how consumers navigate between online and offline purchases.
By David Kaplan, Feb 17th
CartoDB’s $23 Million Second Round Positions It As Hot Geo-Data Visualization Engine
Following Apple’s acquisition of rival geo-data visualizer Mapsense, CartoDB assumes center stage.
By Daniel Parisi, Sep 18th
Apple Buys Mapsense, As Digital Mapping Service Consolidation Heats Up
The two-year-old startup is the latest addition to the Apple Maps team, just in time for the IOS 9 integration.
By David Kaplan, Sep 16th
xAd Builds A Better Geofence With Blueprints
Location accuracy demands specific physical boundaries around a business, not “circles.”
By David Kaplan, Apr 8th
How Brands Can Partner With Google Assistant
By David Kaplan, Oct 2nd
Announcing Our New Venture: CMO On The Go!
By Lauryn Chamberlain, Sep 27th
IBM Watson Unveils Added AI Tools For Marketers, Including Weather-Related Ad Designs
By David Kaplan, Sep 26th