How Digital Coupons Influence Consumers’ Store Choices
About 84 percent of shoppers say that coupons help determine which stores they go to, while 67 percent choose a store based on acceptance of paperless discounts, a Valassis study finds.
By David Kaplan, Mar 7th
How Brands Can Partner With Google Assistant
By David Kaplan, Oct 2nd
Announcing Our New Venture: CMO On The Go!
By Lauryn Chamberlain, Sep 27th
IBM Watson Unveils Added AI Tools For Marketers, Including Weather-Related Ad Designs
By David Kaplan, Sep 26th