Attribution Provider Arrivalist Brings In Location Ad Sales Vet James Smith As CRO
"I look forward to uncovering the advertising tactics that are most effectively driving transactions for marketers who have too often had to rely on proxy metrics and biased reporting," says Smith.
By David Kaplan, Dec 12th
How Brands Can Partner With Google Assistant
By David Kaplan, Oct 2nd
Announcing Our New Venture: CMO On The Go!
By Lauryn Chamberlain, Sep 27th
IBM Watson Unveils Added AI Tools For Marketers, Including Weather-Related Ad Designs
By David Kaplan, Sep 26th