Marriott Bringing Beacons To 500 Hotels By The End Of 2016
After an initial installation two years ago, Marriott has beacons in 21 hotels today. At the IAB Mixx conference, Marriott’s Karin Timpone discussed how its thinking about proximity marketing has evolved.
By David Kaplan, Sep 28th
This Must Be The Placed: Location Coverage Rises 60 Percent
With fresh funding in hand, the location-data provider is cultivating new partners and places to work with.
By David Kaplan, Jul 9th
How Brands Can Partner With Google Assistant
By David Kaplan, Oct 2nd
Announcing Our New Venture: CMO On The Go!
By Lauryn Chamberlain, Sep 27th
IBM Watson Unveils Added AI Tools For Marketers, Including Weather-Related Ad Designs
By David Kaplan, Sep 26th