How Brands Like New Balance And Petsmart Plan To Embrace Smarter Search With Salesforce
Salesforce Commerce Cloud is adding Predictive Sorting to promote smarter search results via its Einstein artificial intelligence platform.
By David Kaplan, May 18th
Salesforce Promises Greater Connections Between Retailers And Facebook Ads
The new integration with Salesforce Commerce Cloud and the new Facebook Dynamic Ad unit is meant to draw a clearer line between the shopper journey and their Facebook and Instagram activity.
By David Kaplan, Jan 17th
Salesforce Adds Support For Apple Pay To Close Online-Offline Marketing Loop
And that means giving shoppers the ability to check out items while in-store.
By David Kaplan, Sep 27th
How Brands Can Partner With Google Assistant
By David Kaplan, Oct 2nd
Announcing Our New Venture: CMO On The Go!
By Lauryn Chamberlain, Sep 27th
IBM Watson Unveils Added AI Tools For Marketers, Including Weather-Related Ad Designs
By David Kaplan, Sep 26th