Waze Local Shows How It Drives Traffic During Small Biz Week — With A Drone
The SMB-focused marketing offshoot of the Google-owned navigation app will have a drone hover over El Huero Grill in Los Angeles to showcase its hyperlocal ad tools.
By David Kaplan, May 4th
Waze Local Launches With In-App Ads To SMBs For The First Time
This has been two years in the making and what's most exciting is SMBs now have a way to advertise locally and see the impact of their advertising," says Matt Phillips, Head of Waze Local.
By David Kaplan, Mar 28th
Waze Promotes Disney Pixar’s Cars 3 With Character Voices And Custom Images
This campaign is different from previous movie tie-ins on Waze because it's a fuller 'character experience,' says Brand Partnerships head Jordan Grossman.
By David Kaplan, May 11th
How Brands Can Partner With Google Assistant
By David Kaplan, Oct 2nd
Announcing Our New Venture: CMO On The Go!
By Lauryn Chamberlain, Sep 27th
IBM Watson Unveils Added AI Tools For Marketers, Including Weather-Related Ad Designs
By David Kaplan, Sep 26th