Placed’s Proposition To App Users: Share Your Location, Get Frequent Flyer Miles
To build up its in-store attribution accuracy, Placed is rolling out an app called Frequent Flyer that enables users to opt-in to location measurement in exchange for airline miles.
By David Kaplan, Aug 19th
As Late Beacon Adopters, Healthcare And Travel Businesses Slowly Catch Up To Retail
Airports are demonstrating new use cases for location technology.
By Daniel Parisi, Mar 8th
How Brands Can Partner With Google Assistant
By David Kaplan, Oct 2nd
Announcing Our New Venture: CMO On The Go!
By Lauryn Chamberlain, Sep 27th
IBM Watson Unveils Added AI Tools For Marketers, Including Weather-Related Ad Designs
By David Kaplan, Sep 26th