Mobile Ad Spending Is Set To Surpass TV In 2018
Time spent on mobile devices eclipsed desktop back in 2014. But fueled by increases in video ads, influencer marketing, and more, mobile is ready for its next big moment.
By Lauryn Chamberlain, Apr 24th
Location-Based Ad Dollars To Hit Nearly $30 Billion By 2020
Search will continue to eclipse all ad formats, holding the largest share of location-targeted ad spend over the next five years, says BIA/Kelsey.
By David Kaplan, Jun 16th
How Brands Can Partner With Google Assistant
By David Kaplan, Oct 2nd
Announcing Our New Venture: CMO On The Go!
By Lauryn Chamberlain, Sep 27th
IBM Watson Unveils Added AI Tools For Marketers, Including Weather-Related Ad Designs
By David Kaplan, Sep 26th