Cognitiv: How ‘Neural Networks’ Could Be The Key To Improving Programmatic Placements

The holy grail for marketers is to be able to reach the right consumer, with the right ad, at the right time — but, of course, not all consumers are created equal. And neither, says Cognitiv CEO & co-founder Jeremy Fain, are programmatic placements. “The first solution we built was programmatic,” Fain explained. “We can take … Continue reading Cognitiv: How ‘Neural Networks’ Could Be The Key To Improving Programmatic Placements