GeoMinds: The New ‘Zigzagging’ Customer Journey: Think Local, Act Mobile
The customer journey is conducted online and offline and across multiple screens — and walled gardens often block the purchase path, YP's Luke Edson notes.
By Luke Edson, Dec 22nd
How Brands Can Partner With Google Assistant
By David Kaplan, Oct 2nd
Announcing Our New Venture: CMO On The Go!
By Lauryn Chamberlain, Sep 27th
IBM Watson Unveils Added AI Tools For Marketers, Including Weather-Related Ad Designs
By David Kaplan, Sep 26th