The Challenges — and Opportunities — of Location-Based Marketing
Location-based advertising through push notifications are 20 times more effective than generic banner ads, writes Boostability's Kelly Shelton.
By Kelly Shelton, Aug 28th
How Brands Can Partner With Google Assistant
By David Kaplan, Oct 2nd
Announcing Our New Venture: CMO On The Go!
By Lauryn Chamberlain, Sep 27th
IBM Watson Unveils Added AI Tools For Marketers, Including Weather-Related Ad Designs
By David Kaplan, Sep 26th